Externally, all the focus around Ipswich Town has been on Kieran McKenna, his future, and his new long-term contract.
The Ipswich Town manager had been linked with Manchester United, Chelsea, and Brighton & Hove Albion but ultimately decided that Portman Road was the place for him, signing a new contract until 2028.
Internally, CEO Mark Ashton insists the speculation was never overwhelming, but now that it’s settled, the Blues can look ahead. With the Premier League campaign starting in just over two months, the club has a lot of work to ensure they’re competitive after back-to-back promotions.
Ashton explained the challenges ahead to Town TV, highlighting the extensive preparations, including multi-million-pound projects at Portman Road, new buildings at the training ground, and pitch preparations. He emphasized the importance of securing the manager and his staff and now focusing on player recruitment.
The transfer market is a major concern for supporters, and Ashton has been clear that Ipswich will be active. The club has been linked to numerous players, and speculation is expected to intensify until the window closes on August 30th. Manager Kieran McKenna acknowledged that recruitment would be a priority and that the club aims to complete as much business as possible early to ensure a productive pre-season.
McKenna discussed the significant and exciting work ahead, stressing the importance of pre-season preparation. He mentioned a planned trip to Austria and a series of friendlies to integrate new players and prepare the existing squad for the challenges of the Premier League.
Despite potential criticisms and doubts, particularly given the fate of last season’s promoted teams, McKenna is confident. He recognizes the massive step-up but is determined to compete and succeed in their way, continuously improving the team and integrating new talent.
Ashton supports this approach, emphasizing the importance of thriving as a club and acknowledging that Ipswich is in the early stages of a long-term project. He believes in the club’s processes and the hard work on the training ground, stressing the need for the team to be the best version of themselves to maximize their chances of success.